How To Choose The Right Investment Broker

Posted by Ilayda Taze on Oct 21, 2020 08:08: AM
Ilayda Taze

Today, many investors feel comfortable researching, selecting, and buying their stocks, especially with the ease of buying afforded by the Internet. However, all of this will go down to nothing without proper knowledge, and not everyone knows how to seek help from a qualified stockbroker.

This article will explain what a broker is, why you need one, and how to choose the right investment broker.

What is a Broker?

A broker is an individual person or a business that organises and executes financial transactions on behalf of its customers. They can sell different asset classes, and each requires a separate license or certification. The asset classes include stocks and forex, but you can also find real estate and insurance brokers. Brokers generally charge a commission for the order to be executed.

Why Do You Need a Broker?

Brokers help you make your investment at the right time and the right place. Since they are in the stock market for years, they know the best path you should take for your money. They help you manage your investments and money in the stock market.

Also, not hiring an investment broker limits your options for buying stocks. Because the stock market is immense and complicated, you can't access various investment options that could play an essential role in your prosperous retirement without a broker.

What Kind of Products Do Brokers Offer?

Aside from executing client orders, brokers may offer research, investment plans, and stock market intelligence to their investors. They can also cross-sell other financial products or services provided by their brokerage company, such as access to a private customer offering that provides high net worth customers with customised solutions.

Here are the 4 Types of Brokers In UK



A stockbroker, also known as an investment broker – manages and performs the buying and selling of shares. Since individual investors cannot buy shares directly from the stock market, you would need a stockbroker. The broker will purchase the stocks you want to invest in and sell them.

Full-service brokers

Full-service brokers, or financial advisors, offer more than one service; they provide a range of services and products such as retirement and investment planning, tax advice, and research. If you don't have time to do your financial planning, you might find this type of broker useful.

Usually, full-service brokers often operate at a fee that is higher than most broker fees. The number of services they provide is the primary distinction between full-service brokers and other brokers.

Clients of full-service brokers enjoy the ease of getting all their investment needs to be met by a personal broker. For investment and financial management, it is a one-stop-shop. Most full-service firms offer online connectivity and trading channels. It is also possible that self-directed buyers will take advantage of these offerings. These platforms contain fundamental research, order execution, and technical analysis tools.

Discount brokers

A discount broker is a broker that rate a lower fee because they only execute. They only execute trades on clients' behalf and according to their instructions. They don't offer any guidance, advice, or value-adds like research and planning to your trade. You will need to manage your portfolio if you choose this form of a broker.

Forex brokers

A forex broker, or currency trading broker is a financial services company that gives traders access to a program for buying and selling foreign currencies. On your behalf, they buy and sell currencies.

Forex is short for foreign exchange. A forex broker deals currencies, and transactions in the forex market are always between a pair of two different currencies. While some forex platforms focus solely on currencies, many of the largest brokers deal with stock markets and currency exchanges.

The advantage of having a forex broker includes having 24-hour market access and the opportunity to speculate on currency pairs worldwide.

To remain competitive in the market, forex brokers try to minimise their prices. However, you still pay specific fees when trading with them, including a spread (the difference between the buy offer and sell bid prices quoted for an asset).

For example, if the bid rate for a stock is €25 and the ask rate for the same stock is €30, then the bid-ask spread for the stock in question is €5.

Transactions in the forex market are also done in pairs, so you'd either buy or sell the couple you'd want to trade, such as GBP/USD.

Using a forex broker, a trader opens a trade by purchasing a currency pair and closes the transaction by selling the same pair. For instance, a trader who wants to exchange euros for U.S. dollars purchases the EUR/USD pair. This is equivalent to buying euros using U.S. dollars.

Then, to close the trade, the trader sells the pair, equivalent to buying U.S. dollars with euros. The trader makes a profit if the exchange rate is higher when the trader closes the trade. If not, a loss makes by the trader.

How to choose a stockbroker

There are different kinds of brokers ranging from high-end wealth managers to discount online brokers with rock-bottom rates to robo-investors. The broker you need meets and supports your investment strategy and can help you with your financial goals.

Choosing the right broker requires more than looking at the platform's trading options, usability, and even price. However, keep in mind that all those things are essential. To get the most from your fees, you need to find a service that ultimately works for you - and that's not necessarily the broker who suits your friend or colleague.

A good broker offers the level of help you'll need to get on your way to meeting your goals. You also need to analyse your investing style, and then you can then find the kind of broker that fits your needs..

Here are some methods on how you can choose a stockbroker that is right for you.


1. Determine your requirements

Determine your requirements before choosing a stockbroker. Since there are different kinds of stockbrokers, determine these three categories:

  • What will you be investing in?
  • How much will you invest?
  • How will you invest?

After, you can proceed with deciding what you want from your stockbroker.

2. Decide what you want from your stockbroker.

There are three types of stockbrokers.

Discount brokers or execution-only brokers simply carry out your trading instructions, either online or by phone.

Advisory or full-service brokers will discuss your investment ideas and portfolio and with you. The final decision is yours, but they will give you advice.

Some advisory brokers also offer discretionary services for clients with large portfolios, where they will manage your money for you. Their services also cost more, but some investors appreciate the extra support and insight their broker can offer.

You will need to think about how you plan to invest as part of this. High-speed online access and low commissions would be expected by frequent traders, while infrequent investors will be happy to deal by telephone and are less concerned about costs.

3. Determine how your broker works

There are a lot of brokers and brokerage firms out there. Though it may seem overwhelming, it allows you to choose the broker that offers what you want.. Figure out what kind of investing you want to do, how much you wish to pay, and the broker type you'll need. Then, you can differentiate your selection to what each firm offers.

Again, decide what you want from your broker and determine how your broker works. Do you want a full-service broker or a broker with a discount? Consider how much assistance and support you want to make this decision. Are you someone who's going to make several trades? Look for a broker that charges low trade fees, if so. Would you like to invest in stocks, bonds, options, mutual funds, ETFs, or a mix? Make sure that those types of securities are offered by your preferred broker.

Consider also whether online, email, or over-the-phone trades, account minimums, monthly or annual fees, and whether they allow check writing or other withdrawal methods from the account.

4. Look for flexible and convenient service.

While any broker should have an engaging decent description of what kinds of resources and tools their trading program offers, sometimes the best way to assess program quality is to give it a test drive. For brokers that enable you to make an account for free, it may even be worth the effort to go through the signup process to access the trading platform if that's what's necessary.

While any brokerage should have a reasonably decent overview of what kinds of tools and services their trading platform provides, the best way to measure the platform's efficiency is to give it a try.

For brokers that allow you to open an account for free, it might even be worth the effort to go through the signup process to access the trading platform. If the brokerage has a web-based portal, do what you can to use the software you would use for free, and see if it offers you a flexible and convenient service.

5. Make sure you like the service.

When choosing the right investment broker, you have to make sure that you will like their service. You can do this by asking other investors for recommendations and searching online for opinions and reviews. However, remember that unsuccessful traders tend to blame everyone else for their mistake, so always assess how credible a review is.

6. Check the costs carefully.

Check your costs carefully. Check your minimums, margin account, and withdrawal fees.

Many investors concentrate short-shortsightedly on dealing commissions. But investment brokers charge an extensive range of prices, and some would promise low headline selling rates, only to reverse high currency conversion costs or unnecessary account management charges.

7. Do business with reputable firms only.

Make sure you only do your business with reputable and trustworthy firms, and you understand how investor protection rules and compensation schemes will protect you if the worst case happens.

Always remember to use companies that thoroughly regulate under your local securities law. Also, never place your money with some suspicious company nobody has ever heard of, primarily if it is based in a country that has no rules to protect investors.

8. Shop Around and Compare

Never go with the first broker you're looking at. You must shop around and compare brokers.

Consider signing up for more than one when you have a shortlist of companies. It is not easy to know whether a broker's service would suit you until you have used it for a while.

Also, keep in mind that there's no problem keeping many accounts. As different firms tend to be better in other places, that's often the smart way to go.


A broker is someone who would help you make your investment at the right time and the right place. They help you in accessing various options for buying stocks. By choosing the right investment broker, they could play an essential role in your prosperous retirement.

If you are interested in hiring the right investment broker, you can schedule an appointment with us to learn more.

Rest assured that someone in our team will get in touch with you and help you every step of the way.

Topics: investment